Hoka designer wins major ultramarathon, showing pro-athlete burnout.

Vincent Bouillard, a Hoka shoe designer, just won the Western States Endurance Run, one of the world's most competitive ultramarathons. He trains while also holding down a full-time job at an elite shoe company, proving you don't need to be a full-time pro to dominate the sport. It's a quiet nod to the unsustainability of top-level pro ultra running.